Business Design — Fashion Economist

Welcome to Fashion Economist, Nancy Kherlopian's Design Studio

the following projects were focused on developing business strategies to help companies scale and reach a targeted market or demographic. These projects highlight nancy’s entrepreneurial efforts of developing business models that solved problems for unmet consumer needs in various industries including fashion, art, food, social impact & digital technology

"80% of fashion brands fail within the first 18 months of establishment."- Forbes — "80% of fashion brands fail within the first 18 months of establishment."- Forbes

How can we help fashion designers scale and build purpose driven brands so that they can maintain success?

People want to have access to fresh organic fruit, but it's always too expensive at the retail store so they go for the cheaper options instead. — People want to have access to fresh organic fruit, but it's always too expensive at the retail store so they go for the cheaper options instead.

How can we help consumers buy seasonal fruits at an affordable price so they can always have the option to purchase the healthiest options ?

Many brands lack a brand narrative and a personal connection with their end user.

How can we entice consumers to want to live in newly developed apartment complexes in Orange County?

Students find it difficult to connect with people on campus and collaborate on projects because they are limited with resources & uncomfortable meeting new people outside of their own programs. — Students find it difficult to connect with people on campus and collaborate on projects because they are limited with resources & uncomfortable meeting new people outside of their own programs.

How can we help students collaborate cross university on projects and or help them fulfill the tasks they need in order to bring their ideas to fruition ?

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Women of various cultural backgrounds & religions are limited with wardrobe options that are both modest and trendy. — Women of various cultural backgrounds & religions are limited with wardrobe options that are both modest and trendy.

How can we expand the Saboroma brand into the US market and introduce modest and chic evening wear to women in urban cities?

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Only 52% of women in India use pads. Period shame has become a huge taboo in India, so much that it's even caused children to commit suicide for being shamed in the classroom. — Only 52% of women in India use pads. Period shame has become a huge taboo in India, so much that it's even caused children to commit suicide for being shamed in the classroom.

How can we help women in India to have a fearless period so they don't feel shamed & can feel secure & confident to pursue their ambitions & live freely?

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